Is photography worth investing in for my business?
Photography is often overlooked and discounted as insignificant or expensive but we are living in an increasingly image-led world where a picture really is worth a thousand words. Senior account executive Charlotte Dove shares her insight into why the perfectly posed photo is so important.
The spectacle of Christmas adverts and the surprise successes of 2018
Since the phenomenon of the Coca-Cola truck, advertisers around the world have been trying to emulate that success and now, some are getting very close. Account executive Katie Nelson discusses this year's festive favourites.
‘Silence has a price’ and other take home messages from CommsCon18
Thousands of communication experts descended on London for Cision’s first CommsCon – an event that promised to be a key date in the earned media calendar. Senior account executive Jemma Page shares highlights from the day.