Supporting the firm's business objectives through a range of PR methods to increase its portfolio in key sectors and grow the firm's positive reputation.
Our brief was to create a public relations strategy to support cpmg’s business objectives identifying key projects and initiatives for promotion targeting local, regional, national and trade press.
In addition, the company was keen to make connections with Cartwright’s existing relationships in the property sector.
Since starting work with cpmg Architects in October 2014, Cartwright Communications has achieved significant media coverage for a number of cpmg projects including the landmark Bombardier rail site and London’s iconic HMS Belfast Visitor Centre.
Over 100 articles have featured in key national and regional publications including Building for Education, School Building, Education Design and Build, Rail, Rail Business Intelligence, Construction News, Public Sector Estates Management, Qube Magazine, Today’s Railways UK and Buildings & Energy Efficiency Magazine.
The audience reach of the media coverage has reached over 2 million readers with an advertising value equivalent of over £117K.
Cartwright has also supported cpmg in developing its strategic relationships. One of cpmg’s directors participated in an exclusive roundtable discussion with The Insider, portraying the architect firm as key industry leaders and has connects the firm with London’s property networking group, Job Done.