The Cartwright Communications team takes on the latest PR and marketing issues and discusses our recent news and highlights.
Is Ikea’s ‘clean graffiti’: advertising of the future or just vandalism?
This week Ikea narrowly managed to escape a fine for graffiting the streets of Nottingham with their new ‘wonderful everyday’ campaign. Lizzie discusses whether this was great advertising or just plain breaking the rules.
Sir Richard Branson – a great communicator
Sir Richard Branson heads The Virgin Group of more than 400 companies. Despite being right at the top, he is happy to get involved in communications, whether it’s good or bad news. When he spoke to the media following the recent space disaster, you could hear a pin drop. Liz looks at why Sir Richard is the consummate communicator.