MACAULAY SINCLAIR

PR STRATEGY
features
press releases
1 k
audience reach

BACKGROUND

Macaulay Sinclair are specialists in interior architecture and design, creating exceptional spaces for the hospitality sector – across the UK and internationally. The company works with major brands including Dishoom, Hawksmoor, Caravan, The Alchemist and Dirty Bones.

APPROACH

Our aim was to raise the profile of Macaulay Sinclair, to highlight their amazing expertise and to crucially increase traffic to the company website through multichannel communications activity – email marketing, social media and traditional PR.

RESULTS

Brand awareness in conjunction with Macaulay Sinclair’s clients resulted in increased ‘brand mentions’ coverage and journalists requesting information from the team ahead of new venue openings.

Macaulay Sinclair became seen as a go-to source for expert comment on design matters – and crucially, there was a 300% increase in web traffic.

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FEEDBACK

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