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PR

Connecting clients with compelling coverage since 2006.

AWARD-WINNING PR AGENCY

As a leading full-service digital PR agency with offices in Nottingham, Birmingham and London, we specialise in crafting bespoke strategies for our clients across both B2B and B2C. 

Our approach combines traditional public relations with the latest digital tactics such as search engine optimisation (SEO), a targeted social strategy using analytics and fresh content across multiple platforms. Our high-impact campaigns use creative and research-based storytelling which catches the eye of our extensive book of media contacts.

WHAT WE DELIVER

Comms Strategy

Comms Strategy

It is essential that we precisely measure the financial impact of our campaigns to ensure a strong return on investment (ROI) for our clients that matches their business objectives. Short-term financial gains may give your business a boost but our strategy is to ensure more long-lasting growth through targeted exposure to your key audiences while increasing your brand credibility. Using traditional and digital methods, our multi-channel approach will open doors to increased sales and leads.

Media Relations

Media Relations

We all know that a trusted relationship with the press is worth its weight in gold — which is why our team is proud of its strength in media relations. Our avid writers and ex-journalists understand what the media wants and exactly how your content needs to be written to ensure it appears in titles relevant to your field.

Content Creation

Content Creation

We’re well-versed in putting together compelling press releases, inspiring thought leadership articles, technical opinion pieces and topical comments to position your team as industry experts in target publications.

Frequently asked questions​

Public relations, known as PR, is the way organisations communicate with the public – building a positive and trustworthy reputation and brand awareness to boost long-lasting growth. 

Using traditional and digital methods, successful PR strategies can boost brand credibility and results through targeted exposure to key audiences, opening doors to increased sales and leads. 

PR companies use their strengths in media relations and copywriting to create strong editorial-led content about a business through compelling press releases, inspiring thought leadership articles, technical opinion pieces and topical comments to strengthen its industry standing in target publications.  

A successful PR campaign can use a number of different tactics to build a relationship with target audiences and increase brand awareness, including: 

  • Comms strategy – A comms strategy is a plan for communicating with your target audience. By precisely targeting relevant groups, a communications strategy can build credibility and lead to sustainable growth.  
  • Media relations – A great media relations strategy is worth its weight in gold. The key is in understanding what the media wants and delivering the right content to ensure it appears in titles relevant to an organisation’s industry.   
  • Crisis comms – It’s important that negative press attention doesn’t pose a threat to  a company’s reputation. Through developing appropriate crisis management strategies and statements, an organisation can be helped to manage the ideal response to avoid a potential problem having a detrimental effect on business.  

PR agencies enhance brand recognition and will handle the reputation of an organisation through owned, earned, and paid communications, working within a client’s key performance indicators to achieve set goals. 

PR agencies offer a range of services across digital marketing, PR and SEO, social media, event management, branding and influencer marketing as well as using media relationships to ensure content appears online, and in print and broadcast media. 

There are many benefits of working with a PR agency:  

  • Credibility – boost a brand’s reputation with its target audience through high-quality content that establishes a business as a leader in its field 
  • Cost-effectiveness – PR is a more cost-effective method of reaching a larger audience, compared to paid advertising. If a target audience identifies a brand as trustworthy, it is more likely to buy its products or request its services  
  • Improved communication – PR helps a company share more information with the public, attracting a larger audience of prospective customers that understands its aims and values 

DIGITAL FIRST PR

Our digital first approach delivers strategic content campaigns that are tangibly linked to traffic increases, boosted social engagement, and most importantly, leads. Some of our tactics include:

  • Competitor benchmarking and domain discovery
  • Creative and research-led editorial
  • Organic and high authority backlinking to desired URLs and landing pages
  • Surveys, studies and data analysis
  • Digital industry trend analysis and reporting
  • Social media connectivity and engagement
  • Newsjacking and data collection
  • Google Analytics integration and UTM tracking to identify referrals, visits and lead generation

OUR EXPERIENCE

With an established reputation for national property and construction expertise, we also excel in sectors including building products, professional services, technology and electronics, engineering and agriculture, healthcare, health and lifestyle, food and drink, and e-commerce and retail.

We have also delivered fantastic results for both B2B and B2C clients in hospitality and leisure; homes, interiors and gardens; HR, charity and recruitment, as well as fashion and cosmetics.

Our client experience covers the public and private sector and includes: Pick Everard, Addo Food Group including Wall’s Pastry and Pork Farms, Travis Perkins plc, Tarmac, Wilmott Dixon and more.

CLIENT FEEDBACK

5/5

OUR TEAM

Each client receives a full PR and communications account team, including account managers – who’ll be your daily contact and brand gatekeeper – and account directors, who will drive strategic direction and delivery.

We include client care with our managing director Liz Cartwright and access to our talented digital and content creation teams.

GET YOUR FREE PR CONSULTATION NOW!

Ready to take action? Claim your free 30-minute consultation today and our team will audit the content in your current PR strategy, website or social media channels to get you on track to success. We look forward to speaking to you. 

Rose
Rose Hayes

Director

Fran Prince

Director

Ready to chat?

We would love to chat with you and learn how we can help elevate your brand with our full spectrum of services!