
OUR APPROACH
Through Instagram and Facebook we ran multiple types of ads and campaigns that would give the best return on investment for Bunches.
The ads campaign ran throughout December, where we specifically targeted people who might have a potential interest in Bunches and fit the target audience, these included remarketing to people who have been on the site and not purchased, similar people to those people who have purchased, people who have engaged with the page and people who engage with competitors.
We wanted the ad to be different and stand out from competitors, therefore we used an image and text combination on the graphic, as well as text in the ad itself, to promote the offer using the Bunches branding to help people to remember the ad.