Nottingham castle

Easter Weekender event

  • 5.26M
    audience reach

  • 48,340K
    social media reach

  • 1,025
    social media clicks

Background:

Nottingham Castle asked us to support with press and social media for their Easter Weekender event. Working with under two weeks’ notice, we issued a press release to media and started targeting social ads to potential visitors.

We reached out quickly to local press to visit the event along with contacting local influencers with a high following and engaged social media ads.

The proof is in the pudding, we secured 11 pieces of high-value coverage with a reach of 5.26M as well as securing 57.4K views.

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